27th December – Feeling the Pulse of the Yatra Part I

I got up at around 5.00 am on the 27th for my branding duties. The train was still and apparently standing on some station. And the train was in complete darkness. So most of us who had got up had to go and take a bath on the station bathroom!! It was quite an adventure being armed with a dozen things in one hand and waiting in a queue for girls to quickly come out. In this entire time pass, I missed the branding duties. So to make up, I became part of the crowd management team and ended up losing my voice!

As the light dawned, I realized I was on the Kochuveli station of Kerela. At around 7 we got onto the buses to head to IISE (Indian institute of social entrepreneurs). There we were supposed to meet the first two of our role models; Mr. G. Vijay Raghavan, the founder of India’s first IT Park as well as Paul and Sabriye, the founders of IISE.

Story behind Technopark – “Don’t Let Yourself Get Pushed”
A 50 acre Technopark was started in the year 1991 in Kerela, a state considered unfriendly for business ventures. The obvious reason behind this notion was the ruling communist government. Today, after a lot of hardships, government bureaucracy and union troubles, Vijay Raghavan’s Technopark is spread over 500 acres accommodating 150 IT and ITES companies, proving employment to 20000 IT professionals.

So how did he do this? What was his plan to combat and fight the government? Actually, nothing!! He didn’t fight the government at all. He worked along with it. Technopark is a Public private partnership with the Kerala Government. When Kerala’s Chief Minister E. K. Nayanar wasn’t too convinced about the Technopark project, Raghavan took him to the Silicon Valley to explain to him the benefits of an IT park. Raghavan actually managed to convince a communist leader, who in March, 1991, went on to lay the foundation stone of his dream project! But troubles were not over. The communist government lost power in late 1991 and the state heads changed. Technopark was off the new government’s radar. Raghavan had to start from the scratch once again. He met up with the new CM to make a new presentation. He was once again successful in convincing the CM, who ultimately ended up sanctioning Rs. 16 crore for the project!

In all the setting up, he faced a lot of union issues. There were people who wanted him to hire more employees. He faced pressure from government officials who wanted him to hire ‘their’ people. Politicians wanted him to give advertisements in newspapers. Raghavan had troubles from the electricity board that wouldn’t provide electricity till he paid a reasonable amount of ‘fees’. He fought all of them and he fought them smartly. Raghavan left us with an advice which I guess will stay with me forever, “Don’t let yourself get pushed.”